The Drawing Book // Latest Campaigns & News
September 12, 2008
David James Commissioned by Character
GPY&R Art Director, Dean Mortenson, needed to produce an animatic which combined photographs of Jules Lund with characerized storyboards that reflected the illustrations on the pack. David James was perfect. He is a finished illustrator who specialises in character design and also a seasoned practitioner in the vector medium which helped GPY&Rs production team edit together the photographs in the animation.
Below on the left hand side are the storyboard illustrations David did to help GPY&R sell in the idea. On the right hand side are still frames from the final TVC which was done by the production company using their own imagery.
Click here to see more character illustrations by David James.
Click here to see moe storyboard illustrations from David James.
And again thank you to Hugh and his team at Xtreme Information who keep us in the loop of new campaigns that go to air as they go to air.
Click here to check out Xtreme Information's advertising archive website >>
